Understanding Your Customers
Understanding your market - both your customers and your competitors – is essential if you're going to build a successful business. Finding out what your customers really want will help you improve your products and services to meet their needs.
This workbook will help you to make decisions about your products, services and improve your communication with existing and potential customers
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This 20 pages workbook is a step-by-step guide to help you to understand the market and future proof your business.
This guide includes:
- The secret to win more customers
- Define Your Target Customer
- Map Out Your Customer Journey
- Differentiate From The Competition
- Tools To Analyse Your Competitors (SWOT, PESTEL, Competitor Analysis)